Researches prove that Direct Mail, as part of a well-executed direct mail strategy, can be one of the most cost-effective ways to boost sales.
Giving, receiving and handling tangible objects generate emotional effect and that’s what’s at the bottom of Direct Mail’s effectiveness.
So what’s the right strategy that will help you reach your target audience?
Can YOU share your success stories related to Direct Mail? Have you ever used it and if not – do you enjoy receiving it?