2017.
FOOD FOR THOUGHT
Square One is a café located in Sandyford. I was tasked with enhancing the café’s branding through a redesign of its visual communication.
After meeting with the owners and immersing ourselves in the ambiance, my associate, Des Columb, and I developed the concept of "Food for Thought." Our aim was to appeal to an intelligent, engaged crowd by incorporating thought-provoking and witty quotes into all consumer-facing marketing collateral.
Our menus feature friendly introductory texts tailored to each menu section (breakfast, brunch, lunch, dinner), while the quotes displayed elsewhere convey more general themes to inspire and engage our patrons.
