2016.
Logo design for Feels Right / Feels Good Insurance.
![](https://cdn.myportfolio.com/67762ed6-9835-4970-89d9-139ffc7407ef/cefb8e58-032e-4505-90b5-c44c133e13bc_rw_600.png?h=bf3a3481a0c3aff47f6fe62dea95e777)
![](https://cdn.myportfolio.com/67762ed6-9835-4970-89d9-139ffc7407ef/fa029af4-149b-4a80-8503-a5d21527591b_rw_600.png?h=d0b32eb16b4dcb4e7939896701a3e921)
The logo design process involves creating multiple variations to answer the client's brief. It's very important that the brief includes the full information about the company, its goals, market position, and its target audience. Depending on the client, the industry they are in, and how complex their whole branding is, the design process can take days, weeks, or months.
Below are photos showing some of my work in progress.
![](https://cdn.myportfolio.com/67762ed6-9835-4970-89d9-139ffc7407ef/66291af0-adc9-4220-a9be-00e1039451e4_rw_1200.jpg?h=94bf6bad9014c4dc0d1c423a301c9091)
![](https://cdn.myportfolio.com/67762ed6-9835-4970-89d9-139ffc7407ef/4808c637-9e1a-4a5d-ac65-1a6f85cfd1db_rw_1200.jpg?h=544b3e6a42344cfb52ba063edfe242c9)
![](https://cdn.myportfolio.com/67762ed6-9835-4970-89d9-139ffc7407ef/5db4515c-e2fa-48f5-a5f5-e600ff28abf0_rw_1200.jpg?h=0281ad33a84f176b16f3422c2182724b)
![](https://cdn.myportfolio.com/67762ed6-9835-4970-89d9-139ffc7407ef/23965f56-e6e5-478c-8a56-8f05df9aae05_rw_1200.jpg?h=72a569cac35b67d65570637f9330fde6)
![](https://cdn.myportfolio.com/67762ed6-9835-4970-89d9-139ffc7407ef/db6a60a0-3c94-4b88-8abb-d2d9b90ea3d5_rw_1200.jpg?h=bdae1ce4c51195fb30de70745ac33759)